About
Course Description: "The Business Side of the Beauty Industry" is a fully online course designed to bridge the gap between beauty skills and business success. Perfect for beauty professionals, salon owners, freelancers, and aspiring entrepreneurs, this course guides you step by step through the essential business foundations needed to build, grow, and sustain a profitable beauty brand. The course begins with defining your vision, identifying your niche, and developing a strong brand identity. From there, students will dive into the fundamentals of business structure, legal setup, pricing your services for profit, and managing finances like a professional. You'll also explore client retention strategies, setting boundaries, and creating seamless booking systems and client experiences. In the second half, the course focuses on marketing and growth, covering social media strategy, content planning, building an online presence, and using tools like email marketing and digital branding to attract and retain your ideal clients. You'll also learn how to scale your business with retail, online services, and passive income opportunities. Student Benefits: By the end of the course, students will have a solid business blueprint tailored to their beauty career goals. You'll leave with the clarity, systems, and confidence to run your beauty business with intention and profitability, instead of guessing your way through it. With practical tools, real-world strategies, and ongoing access to course materials, you'll be set up not just to survive in the beauty industry, but to thrive and grow on your own terms.
You can also join this program via the mobile app. Go to the app